As the flagship activation for Move for MS 2026, we took part in OMGAD 2026 as a platform for MS advocacy and representation. At the heart of this participation was the Masters of Strength, a team of people living with MS and advocates, who trained over several months before competing across cycling, swimming, and running disciplines. Their presence brought visibility to the MS community in a powerful and tangible way, showing what is possible with the right support and determination.
Beyond the field of play, NMSS connected with the wider community through an interactive space at the OMGAD Community Hub in Hudayriyat Island, where visitors engaged with simple, movement-based experiences, including a pedal-powered smoothie activation designed to spark conversation and encourage a deeper understanding of MS.